My Blog

January 19, 2026

Negative Keyword Research Techniques

January 13, 2026

Scripts and Automation for Negative Keyword Management

January 6, 2026

The Future of Keyword Targeting in Google Ads

December 30, 2025

Negative Keywords for Different Campaign Types

December 23, 2025

Google Search Partners and Negative Keywords

December 16, 2025

Common Negative Keyword Mistakes (And How to Avoid Them)

December 9, 2025

The Economics of Negative Keywords

December 2, 2025

Match Type Strategy in the Modern Google Ads Era

November 25, 2025

Mining Search Terms Reports for Gold

November 18, 2025

The Art of Building a Negative Keyword List

November 11, 2025

Why Negative Keywords Are More Important Than Ever

November 4, 2025

The History of Google Ads Match Types: How Advertisers Lost Control